Aaroe Writing Archives
Better Than Plagiarism
Posted on September 1, 2022 Leave a Comment
A simple trick to take your emails from bland sales pitches to high converting email marketing gold.
How To Write A Story That Sells Like Magic
Posted on August 26, 2022 1 Comment
Email Storytelling Works, And It Can Be Like Magic For Your List… But Not In the Way You’d Expect Are you convinced that telling stories in your emails sells products… but you struggle to start writing? Have you seen metrics that prove story-based emails increase open rates (and more)… but you can’t figure out how […]
Emails From Yours Truly
Posted on July 15, 2022 Leave a Comment
The other day I wanted to write an email to the customers of my bagel shop featuring this cute candid photo. I took the photo during a gathering of old friends. The four-year-old in the picture had protested our fished and farmed dinner spread, and his parents quickly solved the problem by grabbing a bagel […]
Make Your Emails STAND OUT
Posted on June 10, 2022 1 Comment
My email inbox is full of pitches. I own a small brick&mortar plus e-com CPG business (it’s a bagel shop!) and from both fronts I get hit with hundreds of marketing emails a day. Sometimes… SOMETIMES… the subject line will get me to open. Usually, I open by mistake (have you seen the “re: Your […]