Aaroe Writing Archives
Black Friday SaaS Email Breakdown: Featuring Attentive
Posted on November 7, 2022 1 Comment
This email starts out strong, and loses me completely by the end. Unfortunately, that’s the trend with most SaaS and tech email marketing. Tech companies who embrace storytelling, bold selling, and proven direct response copy-writing techniques like I’ve described in the different sections above, are going to stand out from their competition.
How I Craft b2b Cold Email Campaigns for SaaS: Process Breakdown
Posted on September 28, 2022 Leave a Comment
This is a detailed breakdown of the process I used to craft cold email campaigns. I tweaked my process slightly for a b2b SaaS company that was using email as their primary outbound lead source and looking to branch out into more competitive segments of the market. In this article I outline the four stages of my cold email writing process.
Reduce Your Subscriber Churn by Half
Posted on September 22, 2022 Leave a Comment
<<Calling all subscription based SaaS companies! If I could help you reduce your churn by 50% with my 30-day retention email marketing formula… Helping you educate, inspire and retain your existing customers. Would you be Interested?>> ? If you have high rates of churn within your monthly subscriptions, then you are most likely failing to nurture […]
How To Write A Story That Sells Like Magic
Posted on August 26, 2022 1 Comment
Email Storytelling Works, And It Can Be Like Magic For Your List… But Not In the Way You’d Expect Are you convinced that telling stories in your emails sells products… but you struggle to start writing? Have you seen metrics that prove story-based emails increase open rates (and more)… but you can’t figure out how […]