Aaroe Writing Archives
Don’t You Dare Delete My Welcome Emails
Posted on August 10, 2022 1 Comment
Learn why your welcome emails are getting deleted before they do their job… and the best way to hook your audience and get them interested in your brand.
Emails From Yours Truly
Posted on July 15, 2022 Leave a Comment
The other day I wanted to write an email to the customers of my bagel shop featuring this cute candid photo. I took the photo during a gathering of old friends. The four-year-old in the picture had protested our fished and farmed dinner spread, and his parents quickly solved the problem by grabbing a bagel […]
Make Your Emails STAND OUT
Posted on June 10, 2022 1 Comment
My email inbox is full of pitches. I own a small brick&mortar plus e-com CPG business (it’s a bagel shop!) and from both fronts I get hit with hundreds of marketing emails a day. Sometimes… SOMETIMES… the subject line will get me to open. Usually, I open by mistake (have you seen the “re: Your […]
Customers Love A Good Story
Posted on May 10, 2022 1 Comment
For 19 years I’ve owned and run my family’s business, a local bagel shop where we make our bagels from scratch, boil and bake them in a real oven (not some steam room or conveyor belt oven) and sell them for breakfast five days a week, all over our local area. The business is now […]