Aaroe Writing VIVID System Category
It’s Only A Good Story If It’s Yours
Posted on October 26, 2023 Leave a Comment
I wrote a damn good story for a client’s LinkedIn. My client rejected it. It showcased a remote worker’s triumphs from living with his parents to being able to build his own house at age 35. I hooked the reader with the juxtaposition of the post’s hero making $2/hr at his previous job while his […]
Humanize Your Tech Brand
Posted on September 21, 2023 Leave a Comment
Introducing the framework I use to help tech brands humanize their marketing and outreach. This approach will help you stand out from your competition and relate to your prospects human to human, bringing in more leads, and reducing your churn.
People Buy From People
Posted on May 18, 2023 1 Comment
What I, and many marketers around me, know intuitively, that people buy from people, turns out is backed up by neuroscience.