Aaroe Writing Archives
How To Keep Business Owners Happy With Your Service
Posted on March 27, 2023 Leave a Comment
I’d like to help you see through the eyes of your business owner clients and begin to understand what matters most to them. If you can think like a business owner, I guarantee it will help you build a strong, in demand, service based business where your clients rave about you.
2022 Wrap Up: B2B Cold Email Trends
Posted on December 3, 2022 Leave a Comment
Cold email is a super effective way for b2b companies to bring in new business. The problem is… every one of your competitors is also sending cold emails. Your prospects are not going to respond to your company’s outreach when it’s buried among the literally hundreds of emails they receive in a day. But there are ways to make your cold emailing campaigns more effective and it starts by understanding what your prospective customers want. Then you have to figure out how to connect your company’s main objective to what your prospects actually want, and do this in a way that gets their attention.
I’ve compiled a list of 8 types of cold emails that are trending in 2022. Any of these types of emails can work well to grow your outbound leads, however there are some things I’ve found out in the wilds of cold email country, that I advise you to avoid
How I Craft b2b Cold Email Campaigns for SaaS: Process Breakdown
Posted on September 28, 2022 Leave a Comment
This is a detailed breakdown of the process I used to craft cold email campaigns. I tweaked my process slightly for a b2b SaaS company that was using email as their primary outbound lead source and looking to branch out into more competitive segments of the market. In this article I outline the four stages of my cold email writing process.
Share Your Podcast Appearance: A How-To Guide
Posted on September 13, 2022 Leave a Comment
If you have yet to share your podcast appearance(s) to your email audience, you are missing out on a big opportunity.