How I Craft b2b Cold Email Campaigns for SaaS: Process Breakdown

Posted on September 28, 2022     Leave a Comment

This is a detailed breakdown of the process I used to craft cold email campaigns. I tweaked my process slightly for a b2b SaaS company that was using email as their primary outbound lead source and looking to branch out into more competitive segments of the market. In this article I outline the four stages of my cold email writing process.

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